Backman Business Solutions: June 2011

Wednesday, June 15, 2011

Facebook for Small Businesses

Facebook Advertising for small businesses is a must. Facebook has over 150 Million active users, it's like an online world of its' own. All small businesses need to tap into this online world. First, by creating a Business Page with useful and informative information about your business. Such as listing your services that you provide or products that you sell, hours of operation, business address, website address, phone and fax numbers, etc.

Next, create Facebook ads to promote and advertise your website. Create several different text ads with different call to actions, sizes, colors and such. Experiment with different types of ads to see which works best for your business.

And once you get 25 people to "like" your page you are able to create a custom username for your business page. That way you can post this link in different websites and on your business website to promote your page more. The more people that "like" your page the more people follow your news feeds and all information that you post on your page.

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Wednesday, June 8, 2011

What a Business Blog Can Do For You

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Social Media for Small Businesses

There are several avenues of social media that benefit small businesses. A couple of the best ones are a Facebook business page. Another is MerchantCircle. Then you have social media sites such as Twitter, YouTube and a myriad of blog sites. So you ask what are some of these websites, how can they help my business and how can I get started. I will be touching on each of the above.

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Business Success Tip of the Day:

Be Different. If your competitors are doing it, don't. Stand out from the rest.

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Business Success Tip of the Day:

Be Quick. Time is precious. When you say you will get something done by Friday get it done a day earlier. Always return calls and emails now not later.

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Business Success Tip of the Day:

Be Consistent. Make sure your overall business look, feel and approach is the same throughout your company.

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Business Success Tip Of The Day:

Target - Not just your market but also your niche. You can't be all things to all customers so choose what services/products you want to sell most and work from there.

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Why Hire A Virtual Assistant?

Virtual Assistants work for you as an independent contractor. Which simply means they are responsible for their own taxes and helping you control the costs of your business.

Some of the benefits businesses get by hiring a Virtual Assistant is:

Eliminating payroll taxes, vacation and sick pay, and health and dental insurance costs

Do not have to have additional office space

No expenses for employee training

You only pay for time spent on YOUR project

No agency fees for temporary employees

Outsourcing some of your work to a Virtual Assistant will give you more time to generate more income for your business.

A very good way to find a Virtual Assistant is through oDesk. You can find exactly who you need where you need them and what you need them for.

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